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Taking on the Brathay Challenge

24 February 2014

Taking on the Brathay Challenge



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Monday 3rd March kicks off National Apprenticeship Week and as Virgin Media’s chosen apprentice team, we are competing in this year’s Brathay Challenge, which is a nationwide initiative set-up to raise the profile of apprentices and in the process, raise money for the teams’ chosen charities. Our current task is to take part in a community project and we have chosen to assist a youth project called The Square Club in Weoley Castle. There are many reasons why we have chosen this club in particular. First of all, over recent years, Birmingham's youth service as well as other council run services, have had their funding significantly cut, with more cuts announced this week. They are now turning more towards private funding to deliver the outstanding service they provide, which our city so desperately needs.

The second reason is the manager of this project, Bonnie Janiak, who I first met as a young person over 10 years ago. Bonnie has helped countless young people, including myself, in more ways than I could name. She has fought many battles against local councils and government to help out the community and is an asset to Birmingham, its youth service and most of all to its young people.

We will be raising money to redecorate The Square Club, making it somewhere that is inviting and people want to go to.

We are organising a number of events and would love people to get involved. We ran a 5 a side football tournament on Sunday 23rd February which was great success.  Other events include:

  • Car wash at Virgin Media’s Eagle Court office - Friday 7th March
  • Raffle throughout National Apprenticeship Week - from 3rd March with the draw taking place on Friday 7th March

I can speak on behalf of the team to say that we are looking forward to seeing our decorating skills on this project, especially the before and after pictures. I know the boys are particularly looking forward to our fundraising football tournament!

We will reap the rewards from taking part in this project, with teamwork and personal sense of achievement being pretty high on the list. It opens up opportunities for us to meet lots of new people including school teachers and pupils and share our love and knowledge of apprenticeships and why Virgin Media in particular is a work place of opportunity.”

We're looking forward to find out if we have made the final in the UK-wide challenge in April, with the chosen eight teams battling it out to be crowned ‘Apprentice Team of the Year’.

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